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CloudQast caravan enhances and encourages its creative Bohemian image

The leadership communications specialist CloudQast has taken delivery of a 1964 ‘classic’ Airstream Globe Trotter caravan.     This 16-feet long example of touring history will become CloudQast’s ‘creative headquarters’ in St Albans – the venue for the creative scriptwriting for CloudQast’s many video-based learning and development (L&D) materials.   CloudQast director, Damian [...]

CloudQast business development secret: poems generate business boom

The leadership communications specialist CloudQast has hit on an unusual, highly creative and successful business strategy to bring it customers: it writes poems.   CloudQast director, Damian Gaskin, explained, “When we encountered the credit crunch, in 2008, a number of our customers reduced their budgets and that affected CloudQast’s activity and income-generation.   [...]

CloudQast makes all its video output iOS10 ready

Leadership communications specialist CloudQast has announced that it’s able to produce interactive video on the iPhone following the release of iOS10 this September.   CloudQast director, Damian Gaskin, explained, “Interactive video on the iPhone hasn’t been possible until iOS10 without expensive bespoke applications. The release of iOS10 changes that and our platform is ready to [...]

Ten characteristics of a great leader

According to ‘TEN – the Home of Leadership’, it’s easy to spot a great leader but much harder to be one. Leadership, it says, is about taking people with you on a journey with a common goal. Effective leaders are good at: Learning Strategy Creativity Goals Time Emotions Motivation Change Communication Responsibility   [...]

By | March 28th, 2013|Categories: Business, Lifestyle|Tags: , |0 Comments

Addison and Machiavelli on love and fear

In an article recently published on TrainingZone.com, Video Arts’ Martin Addison, discussed whether it is better for leaders to be loved or feared. As he wrote, this is not a new debate. It was first posed 500 years ago, in 1512, by Niccolò Machiavelli.   .   Machiavelli, a civil servant in the [...]

By | July 2nd, 2012|Categories: Business|Tags: , , , , |0 Comments