News has emerged from the Serious Games Institute (SGI) in Coventry that, some three years since its inception, its founding head, David Wortley, has left – leaving the SGI’s operations director, Tim Luft, in charge.


In a statement, Mr Wortley, writes: ‘Following the SGI restructuring consultation, I have decided that the time is right for me to seek fresh challenges. I have therefore sadly now left the SGI.’


Meanwhile, life at the SGI goes on. In particular, it is organising two events, both being held at the SGI:

  • V-trade, virtual transactions and virtual humans (9th February) and
  • Game based AI Approaches (9th March)


The SGI believes that the virtual world offers user new ways to live, learn and work – including virtual transactions and virtual trade. The event on 9th February explores how using avatars can reduce customer relations costs significantly. In particular, it seeks to answer such questions as: will v-trade be the next successor to e-commerce, and will virtual agents take over human interactions in the future?

Comment: David Wortley now styles himself: ‘David Wortley FRSA, Immersive Technology Strategist, Edutainer, Facilitator, Writer, Consultant, Motivational Speaker, Creative Thinker, Innovator, Social Entrepreneur and Guitar Hero’.


Hopefully, with all those skills, he should get a job offer or two.